Business Online Marketing, using Google Adwords
We provide online marketing services for companies, in Google, regardless of their turnover and sphere of activity. Our team is made up of both very creative colleagues, and programmers having great technical skills. Moreover, we are a Certified Google Adwords Partner, which enables us to provide you with complete online marketing campaigns.
What does Google Adwords mean?
AdWords (Google AdWords) is an online marketing service provided by Google to website owners who wish to display sponsored ads in Google Search, but also on the websites which are part of the Google Adsense network.
The Adwords software enables you to set a daily budget and charges you only when visitors click on your ad.
Your websites shows up on the first page in Google Search, based on key words which are relevant and important for your business and thus attracting visitors which are directly interested in the products / services you provide.
By developing the online marketing campaign, using Google Adwords, we can accurately target potential clients.
We can also use Google Analytics to monitor the number of visitors on the promoted website and their behavior.
Furthermore, we can reach clients everywhere, regardless of how old their business is.
How does the Adwords campaign work?
Google Search displays both organic and paid search results. The first page of search results includes 10 positions for organic results and 7 for paid results (4 above the organic results and 3 below). Regardless of the number of views for the paid ads, the Google system charges only when someone clicks on them and enters the website.
The main advantage of this kind of marketing is the shorter time it takes for the promoted business’s website to be displayed on the first search results page. We also personalize the marketing campaign according to the client’s budget.
Google users employ the search engine to search for services and products. By displaying them, you can also attract clients online, as people who search using the relevant key words are usually interested in purchasing the products / services offered.
Types of Adwords Campaigns
1 – Search (ads displayed on Google’s search results page)
Displaying occurs as a result of an auction, which depends on the quality of the ad displayed and the maximum cost per click that we are willing to pay, both criteria being equally important. The price per click can vary depending on the key word searched and the promoted competitors.
2 – Display (visual ads which increase your business’s popularity and can attract clients back to your website)
By using these ads, we can place our ads for targeting certain audiences, as well as finding websites from relevant domains, which offer advertising space. These could be news websites, portals, blogs, forums, etc.
Just like in the case of ads displayed on Google’s search results page, we are charged only when someone clicks on our ad (and therefore enters our website), and not based on the number of displays.
3 – Remarketing (visual ads displayed to the users who visited our website, regardless of their origin)
We can thus influence the users’ decision to purchase or we can display similar offers to those who had already purchased something on our website.
4 – Video advertising (using online video clips)
Ideal for promoting your business
Advertisement through ads displayed on the relevant YouTube clips, focusing on the target audience
We can define the campaign budget based on the marketing objectives
We can measure the campaign’s results by analyzing the average view time a user spends, and also the number of clicks to the website.
5 – Ads on the mobile phone
Advertisement on other websites (through text ads and banners on the websites within the Google display network)
– Increases the popularity of your brand / company
– We can thus reach potential clients which are looking for services or products similar to the ones advertised by our company
– Works like street panel ads (but the place where they are displayed is related to the ad)
– We can manage the destinations where the ad banners are placed
How much does website marketing on Google cost, using Adwords?
As much as you decide !You are fully free to set a budget, based on the time schedule, days of the week, months or any other criteria that influence your performance.
Below you can find several bundles, together with example budgets, but we can set the budget according to the sum you wish to spend for advertising your website.
We provide professional services for setting up, managing and monitoring your advertising campaign using Google Adwords, and the fees are set as a result of an analysis conducted for each of the projects, depending on their complexity. Contact us so we can provide you with a personalized offer, based on your business’s needs.
Your website on the first page, NOW!
Especially created for every type of business
Others services we provide
The AllProWeb team aims to understand the client’s business as well as possible, in order to provide the most suitable advertising services, leading to an increased number of clients, gaining importance and increased online visibility, at a cost which is lower than the one of classic advertising. For ensuring high transparency, our services are reported monthly or after reaching a certain number of clicks, established in the contract. We are also continuously monitoring the running campaigns and measure the results achieved.
We will review your site for free and we will make recommendations on the most appropriate promotional campaign for your business. Alternatively, you can call us on one of the displayed phone numbers to schedule a meeting with one of our specialists. You will receive a correct price quote, according to your business needs.